Steve Sjoblad brings more than thirty five years of corporate strategy and marketing expertise to his clients. Sjoblad spent nineteen years building Fallon McElligott, one of the world’s preeminent advertising agencies, where he guided global strategy and marketing programs for such industry leaders as Coca-Cola, FedEx, The Lee Apparel Company, Northwest Airlines, MedCenters Health Plan, Ralston Purina, Nikon, Conseco Financial Services, Philips/Magnavox, The National Basketball Association, The Washington Post, and Black & Decker. He was an original member of the firm and served as its president for eight years. Sjoblad has worked in virtually every consumer and business-to-business category.
For four years, Sjoblad was the principal and owner of a corporate strategy and marketing consulting business. His consulting clients include The William Carter Company (children’s fashion), Fair, Isaac & Company (creative analytics firm) Wilson Learning Worldwide (corporate learning), Riordan, Lewis & Haden (private equity), Companion Systems (banking industry supplier), Tattoo Media (Web consultant), Inc., PNV, Inc. (trucking industry infrastructure), Intertox (neurotoxicology), Promedicus (medical software) and more.
For three years, Sjoblad ran Global Consumer Services for Fair Isaac Corporation (NYSE FIC), an $830MM creative analytics firm. Global Consumer Services is a division of the company that repurposes Fair Isaac products for the consumer marketplace, most notably through www.myFICO.com, a consumer empowerment web site and through multiple distribution partners. Also, Sjoblad ran the Fair Isaac Marketing Services business, transforming it into a “precision marketing unit.” Additionally, he was a member of the Fair Isaac Executive Committee and held the position of Chief Marketing Officer.
Most recently, Sjoblad acted as Interim Chief Marketing Officer for Charter Communications, the nation’s fourth largest cable company and Microsoft founder Paul Allen’s largest investment. There he repositioned the brand, reformed the marketing department around automated marketing and the use of customer analytics and served on the company’s Executive Committee.
Currently, Sjoblad is the Chairman, CEO of Captira Analytical, a software, data and analytics firm serving the criminal justice vertical market based in Albany, NY.
Sjoblad is also a Board member of Schwan’s Foods, a $3.6 Billion international food concern and a Board member BenNevis, a CRM services firm and a founder and Board member of Fluxion, LLC a marketing automation concern.
Sjoblad is married, has one son and lives in Minneapolis, Minnesota.
Mr. Gunnell has thirty five years of broad business experience and over twenty five years in Senior Executive positions in entrepreneurial and rapid growth sales based companies. Mr. Gunnell has held pivotal operational and financial positions in startup, turnaround and mature organizations.
He has served on the Board of Directors for several private companies and one publicly traded company. He currently is a Board member for US Spinal Technologies where he serves on the Finance Committee and chairs the Audit Committee. Mr. Gunnell operates two management services businesses focusing on interim management, process improvement and restructuring situations. His businesses have had long-term engagements with clients such as HealthSouth Corp., Charter Communications and currently Calpine Corp. He spent 19 years with a $5 billion auto distribution company in senior roles including EVP & CFO.
In addition, Mr. Gunnell has been very active in the local community with past service on the Boca Raton Chamber of Commerce and the Florida Atlantic University Foundation where he served as Chairman of the Investment Committee. Mr. Gunnell received a Bachelors of Business Administration degree from Florida Atlantic University in Accounting and is a Florida Certified Public Accountant, inactive.
Kenneth J. Roering, 67, Currently a Professor of Marketing at the Carlson School of Management at the University of Minnesota; served as Department Chair for ten years and occupied the Pillsbury company Chair in Marketing for 20 years; has published more than 70 articles in professional journals, written two books, and edited three collections of scholarly writings in the areas of marketing strategy and new product development; has received various teaching and research awards for his work, including AMA Distinguished Faculty and University of Minnesota Outstanding Graduate Teacher; has consulted with more than 50 companies including American Express, Motorola, Ecolab, 3M, Cargill, Carlson Companies, Pillsbury, and Medtronic; has been a director of several companies and currently serves on the Board of Enable Holdings, Inc.; has directed and participated in management development programs throughout the world.
Mr. Miller brings more than 40 years of sound financial proficiency to Enable Holdings. His expertise is in overseeing the financial reporting and disclosure process, monitoring choice of accounting policies and principles, overseeing hiring, performance and independence of the external auditors. He is well versed at oversight of regulatory compliance, ethics, and whistleblower hotlines. He is an expert at monitoring the internal control process and overseeing the performance of the internal audit function as well as accessing risk management policies and practices with management.
Mr. Miller spent 39 years building Schwan’s Enterprises from a few million in sales to a few billion with over 18,000 employees. Mr. Miller was a member of Schwan’s Enterprises Management from 1962 to 2007, primarily as CFO. He was appointed to the Board of Directors on January 1, 2008. He is currently the Chairman of the Finance Committee and a member of the Audit and Risk Committees at Schwan’s Enterprises.
In September 2001, he was elected to the BOD of Multiband Corporation and was elected Chairman of the Board in April 2002. He serves on the Audit and Compensation Committees. In July 2009, he was elected to the BOD of Webdigs Corporation and serves on the Audit Committee. Mr. Miller is on the board of Directors of FoodShacks, Inc. as well as their Audit Committee. He also has experience in acquisitions and divestitures. Some of these include Tony's Pizza, Minh Foods, Vita Sun Juice, Robotic Aided Manufacturing and Lyon Financial Leasing.
Jeffry J. Parell has over twenty-five years of executive operations experience, and has led teams through a number of successful enterprise launches, mergers & acquisitions, reorganizations, and turnarounds. He has held key positions in operations and sales at major car-rental and logistics firms serving consumers and corporate clients in the U.S. and Europe. He has developed new enterprises on innovative business models, and built value with automation, management technology, and the effective consolidation of operations for widely distributed organizations.
He became Divisional Vice President, Mr. Parell began a long connection with National Car Rental and its successors. As National’s Executive Vice President for Operations, he improved asset utilization and maintained double-digit revenue growth.
Mr. Parell was named President and COO of National Car Rental after its acquisition by Republic Industries. During his tenure, National achieved record revenue and profit growth and earned a number-one ranking for customer service. Two years later, he became President of North American Rental Group, comprising National Car Rental and Alamo Rent A Car. He led the integration of their back offices into a single operation while maintaining the separate brands.
In 2000, Mr. Parell was recruited to lead the turnaround of Velocity Express as CEO and President. Velocity was the nation’s largest provider of customized time-critical delivery solutions. The firm returned to profitability within two years, after a program of consolidation and centralization.
Mr. Parell returned to National Car Rental and Alamo Rent A Car in 2003, participating with Cerberus Capital Management in the purchase of the two brands. He was named Executive Vice President and Chief Operating Officer for North America. Both brands soon returned to profitability, with significant improvements in both market share and customer satisfaction. Mr. Parell also led the turned around and relaunched Emerald Club, the number-one business-user loyalty program in the car rental industry.
National and Alamo were sold to Enterprise Rent-A-Car in 2007, the world’s largest car rental company. Mr. Parell is currently Senior Vice President of Enterprise Rent-A-Car, in charge of operations and brand for WeCar, a membership-based car-sharing service. Enterprise was the first major car rental firm to offer car sharing. Mr. Parell managed the brand development and 2008 launch. WeCar provides a totally automated, membership-based and environmentally friendly transportation solution to business customers looking to enhance their fleet management operations and sustainability initiatives.
